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Всего публикаций в данном разделе: 19

Авторы:
все А Б В Г Д ЕЖЗ И ЙК Л М НО П Р С Т У Ф ХЦ Ч Ш ЩЭ ЮЯ
A B C D E F G H I J K L M N O P Q RS T UV W XYZ
 
Названия:
А БВ Г Д ЕЖЗ И ЙК Л М Н О П Р С Т У ФХЦЧШ ЩЭ ЮЯ
7 A B C D E F G H I JK L M N O P QR S T U VW XYZ
 

Опубликовано на портале: 25-12-2002
Linda Rouleau
2002
The structurationist perspective offers a pertinent avenue of reflection for renewing knowledge in strategy. By considering strategy as a structure of social activity, the structurationist perspective provides an understanding of how strategy, through the use of rules and resources, is produced and reproduced in the interactions of knowledgeable and reflexive agents. To illustrate this point of view, the author present two episodes that demonstrate how ties with clientele are transformed in daily life in a top-of-the-line clothing company undergoing reorganisation. Analysis of these episodes highlights three micro-practices of structuration of strategy: translating the orientation, disciplining the client, and justifying the change. The analysis also demonstrates that strategic activity is, by overcoding, embedded in contexts such as industry and society. The paper ends by outlining the elements of a structurationist perspective of strategising.
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Опубликовано на портале: 11-12-2002
Andrej Rus
2002
This paper aims to explain the dynamics of interpersonal relationships in a matrix organization in order to offer clues for understanding the roadblocks in building a modern network organization. The emphasis on interpersonal dynamics is not new after all it was a central concern of human relations school but systematic research has been scarce. With the advances in social network analysis pioneered by Burt (1982) it became possible to take a fresh view on interpersonal dynamics in organizations.
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Опубликовано на портале: 23-01-2003
Peter Senge, Charlotte Roberts, Richard Ross, Art Kleiner, George Roth, Bryan Smith
New York: Doubleday & Company, 1999
Since Peter Senge published his groundbreaking book The Fifth Discipline, he and his associates have frequently been asked by the business community: "How do we go beyond the first steps of corporate change? How do we sustain momentum?" They know that companies and organizations cannot thrive today without learning to adapt their attitudes and practices. But companies that establish change initiatives discover, after initial success, that even the most promising efforts to transform or revitalize organizationsdespite interest, resources, and compelling business resultscan fail to sustain themselves over time. That's because organizations have complex, well-developed immune systems, aimed at preserving the status quo. Now, drawing upon new theories about leadership and the long-term success of change initiatives, and based upon twenty-five years of experience building learning organizations, the authors of The Fifth Discipline Fieldbook show how to accelerate success and avoid the obstacles that can stall momentum. The Dance of Change, written for managers and executives at every level of an organization, reveals how business leaders can work together to anticipate the challenges that profound change will ultimately force the organization to face. Then, in a down-to-earth and compellingly clear format, readers will learn how to build the personal and organizational capabilities needed to meet those challenges. These challenges are not imposed from the outside; they are the product of assumptions and practices that people take for grantedan inherent, natural part of the processes of change. And they can stop innovation cold,unless managers at all levels learn to anticipate them and recognize the hidden rewards in each challenge, and the potential to spur further growth. Within the frequently encountered challenge of "Not Enough Time," for examplethe lack of control over time available for innovation and learning initiativeslies a valuable opportunity to reframe the way people organize their workplaces. This book identifies universal challenges that organizations ultimately find themselves confronting, including the challenge of "Fear and Anxiety"; the need to diffuse learning across organizational boundaries; the ways in which assumptions built in to corporate measurement systems can handcuff learning initiatives; and the almost unavoidable misunderstandings between "true believers" and nonbelievers in a company. Filled with individual and team exercises, in-depth accounts of sustaining learning initiatives by managers and leaders in the field, and well-tested practical advice, The Dance of Change provides an insider's perspective on implementing learning and change initiatives at such corporations as British Petroleum, Chrysler, Dupont, Ford, General Electric, Harley-Davidson, Hewlett-Packard, Mitsubishi Electric, Royal Dutch/Shell, Shell Oil Company, Toyota, the United States Army, and Xerox. It offers crucial advice for line-level managers, executive leaders, internal networkers, educators, and others who are struggling to put change initiatives into practice.
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Опубликовано на портале: 19-05-2004
Jack Trout, Steve Rivkin
Санкт-Петербург: Питер, 2002, cерия "Деловой бестселлер", 224 с.
Перед вами еще одна книга от всемирно признанного короля позиционирования Джека Траута. Каждая его работа - это бомба, которая сотрясает не только устои маркетинговой теории, но и практики бизнеса. На этот раз Джек Траут и Стив Ривкин изумительнейшим образом демонстрируют, что дифференцирование является краеугольным камнем успешного маркетинга, предлагают разумные решения по выживанию в условиях бешеной конкуренции, дают своевременные и авторитетные рекомендации, в соответствии с которыми завтра будут строиться стратегии маркетинга. Эту книгу обязательно должны прочесть как теоретики, так и практики, как студенты, так и преподаватели, а также все, кто стремится стать победителем на рынке, который не прощает ошибок.
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