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Опубликовано на портале: 28-05-2008
Lucy Daley, Margaret Bruce
2002
It has been assumed by design professionals and educators that designers are innovators
or at least contribute to innovation, indeed there have been numerous studies linking
design to creativity and innovation. Often design is linked to intangible as well
as tangible values in product success but do we know exactly how; what models exist;
and how do designers really provide real value to the organisation and indeed to
the supply chain? These are the questions that this current research study has been
addressing in the UK.
