Эксоцман
на главную поиск contacts
Мы не берем все книги по признаку формального соответствия темам. Отбираем лучшее по качеству и релевантности. (подробнее...)
Всего публикаций в данном разделе: 210

Авторы:  
Названия:
А Б В Г Д Е Ж З И ЙК Л М Н О П Р С Т У Ф Х Ц Ч Ш ЩЭ Ю Я
1 2 3 4 5 7 9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
 

Опубликовано на портале: 12-12-2003
Jose A. Gomez-Limon, Laura Riesgo, Manuel Arriaza
Durban, 2003
In this paper we present a methodology to analyse input use in the agricultural sector. The novelty of the theoretical model explained is that it has been developed considering a multi-criteria environment. Thus, the optimal input use condition is determined by the assessment of "multi-attribute utility" and "multi-attribute marginal utility". We show how the approach adopted in this paper is a generalization of the single-attribute expected utility theory. The theoretical model developed is further implemented in an empirical application that studies water for irrigation use as a particular case. Results show how multi-attribute utility functions elicited for a sample of 52 irrigators explain differences on irrigation water use in relative homogenous agricultural systems, albeit exhibiting similar water partial utility functions. We conclude that these differences come from the dissimilar weights that farmers attached to each attribute in the aggregate utility function. The irrigated area considered as case study is located in North-western Spain.
ресурс содержит прикрепленный файл

Опубликовано на портале: 11-12-2002
Pierre-Yves Gomez, Harry Korine, Olivier Masclef
2002
How can unacquainted organizations generate cooperative behavior? The researchers address this question in a case study of the process that leads to a strategic alliance between French and Japanese auto-makers Renault and Nissan - two organizations with no prior basis for a core of cooperative behavior to exist. Analyzed in the spirit of theory development, the case study turns on inter-individual processes and time. The data lead us to a gift-theoretical interpretation. Building upon the fundamental anthropological idea of gift / contra-gift (Mauss, 1925/1990) to describe cooperative behaviors between unacquainted individuals, researchers articulate how different types of gifts and the pace of reciprocal giving are employed to generate cooperative behavior over time. Critically for practical relevance and theoretical scope, the gift-theoretical approach developed does not impose linearity: the generation of cooperative behavior can be routinized, escalated, or even reversed. To the literature on cooperation in inter-organizational relationships, researchers offer an interpretative framework for further theoretical elaboration and empirical testing. To the literature on strategic alliances, researchers present the groundwork for bringing the "beginning back in" to the study of how partnerships evolve.
ресурс содержит прикрепленный файл

Опубликовано на портале: 30-10-2003
John Goodchild, Clive Callow
Изд-во: John Wiley & Sons, 2001
A multifaceted perspective on building and managing brand value Brand identity has never been as crucial to company survival as it is in today's customer-centered new economy. As much as sixty percent of a company's market capitalization is tied up in its brand name. Yet, according to a recent survey of finance directors at leading firms in the United States and abroad, fewer than thirty percent of those surveyed believed that brands were their organization's most valuable asset after people. A book that will be of vital interest to senior managers and investors, Brands: Visions and Values makes an important contribution to the rapidly expanding discourse on brand value. It takes a timely look at the value of brand to a company from the perspectives of the accountant, the marketer, the analyst and the legal expert. Its comprehensive, multi-dimensional coverage of all aspects of building and managing brand value makes this a standout book in a market brimming with books on branding.

В настоящее время для огромного количества компаний (особенно фирм-производителей потребительских товаров) характерно то, что бренд составляет около 60% их рыночной капитализации. При этом директоры многих компаний осознают, что бренд является вторым по значимости активом компании после персонала. Поэтому представленная книга прежде всего будет интересна для высшего руководства компаний и инвесторов, поскольку в ней рассматриваются все аспекты создания и управления ценностью бренда, в том числе вопросы оценки стоимости бренда.
ресурс содержит гиперссылку на сайт, на котором можно найти дополнительную информацию ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 30-08-2003
Austan Goolsbee
2003
This paper shows that tax policy toward investment, by changing the relative prices of capital varieties, can have a direct effect on the quality of capital goods that firms purchase. The empirical results indicate that this impact is economically important and readily apparent in disaggregated data on farming, mining, and construction machinery. The paper also applies a general method for aggregation using index number theory which suggests that all of the investment increase generated by tax subsidies comes from buying higher quality capital goods as opposed to buying a larger number of capital goods. It shows, further, that the supply of capital is upward sloping with an elasticity of about one. The tax induced quality changes documented in the paper imply a tax distortion whose deadweight loss is neglected in the conventional literature but whose magnitude indicates may represent a substantial efficiency cost from capital taxation (or subsidy).

Опубликовано на портале: 20-04-2007
Gerald L. Gordon
Washington: International City/County Management Associat, 2005, 128 с.
Strategic Planning for Local Government, second edition, outlines the strategic planning process in local government and helps local government leaders anticipate and shape the future of their communities. It covers practical ways of obtaining information, analyzing that information, and developing a vision for the community that can be translated into programs and line items in a budget.
ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 30-10-2003
Ian H. Gordon
Изд-во: John Wiley & Sons, 2002
Powerful weapons for waging and winning the business war Most books on competitive intelligence are full of vague theoretical constructs regarding information gathering and storage. This book, on the other hand, gets right down to the nitty-gritty, with proven techniques for identifying and laying waste to a company's most serious competitors. Readers learn why going on the offensive rather than just gathering information on competitors helps increase market share and shareholder value. And they get loads of practical advice and guidance on identifying the most serious competitors, flushing out competitors' secrets, using technology to advance a competitive initiative, creating strong allies, "harvesting" competitors' employees, staging a successful counter offensive when you've been targeted, and much more.

Бизнес – это война, и представленная книга может стать для читателей мощным оружием в этой войне. В ней Вы найдете практические советы и технологии, доказавшие свою жизнеспособность, по выявлению наиболее сильных конкурентов, предупреждению действий конкурентов, созданию сильных союзников, «сбору урожая» с персонала фирм-конкурентов и многое другое.
ресурс содержит гиперссылку на сайт, на котором можно найти дополнительную информацию ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 02-05-2004
Ian H. Gordon
Санкт-Петербург: Питер, 2001, 384 с.
Темой книги являются партнёрские отношения (ПО): построение цепочки партнерских отношений; ПО как стратегия; потребительские ПО в сравнении с предпринимательскими ПО; планирование для улучшения ПО. Прочитав эту книгу, вы узнаете много нового об отношениях в сфере бизнеса, научитесь управлять этими взаимоотношениями, сможете использовать полученные знания в практической деятельности. Хотя основное внимание в работе уделено коммерческим предприятиям, многими интересными идеями могут воспользоваться государственные и иные некоммерческие организации. Отмечается, что самым ценным активом предпринимательства являются не станки и оборудование, не производимые товары и даже не патенты и ноу-хау, а надежные и долговременные связи с клиентами, поставщиками, государственными органами.
ресурс содержит гиперссылку на сайт, на котором можно найти дополнительную информацию

Опубликовано на портале: 24-10-2003
Thoroughly revised to reflect the macroeconomic issues of the twenty-first century, Macroeconomics, Ninth Edition combines classic, time-tested pedagogy with a fresh treatment of timely topics and the use of the most current data. The Ninth Edition represents the most complete revision in many years. While retaining its organization of income determination, the IS-LM model, and the SP-DG inflation model “up front,” this edition applies the recent ups and downs of the U.S. “New Economy” to make the study of business cycles, monetary and fiscal policy, inflation, saving, and investment more exciting and more relevant than ever. New to this edition is a chapter (11) that grapples with the big questions of economic growth and develops an analysis that goes beyond the standard theories and builds on the best research in the field. The text is universally praised for consistently holding up the theory to the magnifying glass of reality, and this edition is no exception. Substantive case studies and international perspective boxes-including the 9/11 disaster as a classic “shock” to supply and demand-bolster the macroeconomic theory.
ресурс содержит полный текст, либо отрывок из него ресурс содержит гиперссылку на сайт, на котором можно найти дополнительную информацию ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 01-05-2004
Francis J. Gouillart, James N. Kelly
Москва: Дело, 2000
Книга написана на основе многолетнего опыта консультирования и изучения преобразований крупнейших корпораций мира. Авторы рассматривают корпорацию не как `бездушный` механизм, состоящий из отдельных сменных деталей, а как целостный `живой` организм. Его трансформация требует всестороннего согласования воздействия (`лечения`), а не локального `хирургического` вмешательства. Книга посвящена концепции построения так называемой биокорпорации, секрет долголетия которой заключается в способности управлять одновременным взаимосвязанным преобразованием всех ее систем (технологии, менеджмент, человеческие ресурсы, взаимодействие с окружающей средой и т.д.). Книга предназначена для студентов и преподавателей вузов, руководителей, консультантов, всех, интересующихся современными проблемами управления.
ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 15-07-2004
Financial econometrics is a great success story in economics. Econometrics uses data and statistical inference methods, together with structural and descriptive modeling, to address rigorous economic problems. Its development within the world of finance is quite recent and has been paralleled by a fast expansion of financial markets and an increasing variety and complexity of financial products. This has fueled the demand for people with advanced econometrics skills.
For professionals and advanced graduate students pursuing greater expertise in econometric modeling, this is a superb guide to the field's frontier. With the goal of providing information that is absolutely up-to-date--essential in today's rapidly evolving financial environment--Gourieroux and Jasiak focus on methods related to foregoing research and those modeling techniques that seem relevant to future advances. They present a balanced synthesis of financial theory and statistical methodology. Recognizing that any model is necessarily a simplified image of reality and that econometric methods must be adapted and applied on a case-by-case basis, the authors employ a wide variety of data sampled at frequencies ranging from intraday to monthly. These data comprise time series representing both the European and North American markets for stocks, bonds, and foreign currencies. Practitioners are encouraged to keep a critical eye and are armed with graphical diagnostics to eradicate misspecification errors.
This authoritative, state-of-the-art reference text is ideal for upper-level graduate students, researchers, and professionals seeking to update their skills and gain greater facility in using econometric models. All will benefit from the emphasis on practical aspects of financial modeling and statistical inference. Doctoral candidates will appreciate the inclusion of detailed mathematical derivations of the deeper results as well as the more advanced problems concerning high-frequency data and risk control. By establishing a link between practical questions and the answers provided by financial and statistical theory, the book also addresses the needs of applied researchers employed by financial institutions.
ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 10-04-2005
Hamish R. Gow, Johan Swinnen
2002
This paper analyses empirically the effect of "hold-ups" on capital investment in farms using a sample of 318 Hungarian enterprises, surveyed over 1997. A negative relationship arises between capital investment and the incidence of hold-up behaviour. This relationship is affected by farm’s wealth and liquidity position, the quality of legal enforcement of contracts, by whether farms have contracted sales to foreign processors, and whether they are established as successors t pre-reform organisations rather than start-up businesses.
ресурс содержит прикрепленный файл

Опубликовано на портале: 20-04-2007
Kay Sprinkel Grace, Alan L. Wendroff
New-York: John Wiley & Sons, 2001, 186 с.
High Impact Philanthropy provides a thoughtful analysis of how venture philanthropy is changing the way nonprofits run and how philanthropists give. Important parallels are made to the business world, demonstrating how nonprofits and donors can both benefit from putting their business hats on and running their organizations and giving programs like businesses
ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 28-11-2003
A. Gracia, Mehrez Ameur
2002
Agrifood firms operate in a more global, saturated and competitive market than other manufacturing firms, and they have smaller size. These firms certainly need to define appropriate strategies related to accessing the international market and to investing in innovative activities. This two decisions are related to firms size because as Krugman states international trade is not only explained by differences in technology between countries but also by firms’ desire to extend their sales in foreign markets to take advantage of the economies of scales. Therefore, it seems to exist a simultaneous relation between firm size, exports and innovative activities. The aim of this paper is to analyse agrifood firms’ decisions on these three strategies: export behaviour, innovative activities and firm’s size in comparison to other manufacturing firms using some modification from the simultaneous model defined by Entorf and Pohlmeier. The study is focused on the Spanish manufactured firms taking special attention to the agri-food ones. Data come from a National Survey (“Encuesta de Estrategias Empresariales”) carried out by the “Fundación Empresa Pública”) from 1990. Results indicate that agri-food manufacturing firms decision process related to their size, export share and innovative activities is not a simultaneous process. Moreover, some differences with the rest of manufactured firms have been detected, In particular, agri-food firms have lower export shares, lower size and lower innovation intensity than Spanish firms in other manufacturing sectors. Spanish firms decision process on strategic variables (size, export share and innovation) is characterized by a recursive decision process where firms firstly decide export intensity, secondly, they decide their size or total sales depending on the previous decision and, finally, they decide their innovative intensity depending on the last two.
ресурс содержит прикрепленный файл

Опубликовано на портале: 27-04-2007
Fiona Graetz
Изд-во: John Wiley & Sons, 2005, 424 с.
The complexities of change in today's business environment can be overwhelming for organisations, irrespective of their operating motives and resources. The pressures of deregulation, privatisation, tax change, social renewal and globalisation have compelled organisations to change regularly in order to remain competitive. Managing Organisational Change navigates the minefield of acronyms, catchphrases, theories and principles that are associated with change management.
ресурс содержит графическое изображение (иллюстрацию)

Опубликовано на портале: 28-11-2006
Allan A. Graham
Great Britain: Blackwell Publishing Company, 1999, 376 с.
This volume provides students with the essential readings for understanding the dominant issues in the sociology of the family. The editor presents the reader with a collection of important writings that include recent and currently relevant material as well as the rich variety of empirical work conducted in this field. The book conveys the continuing significance of gender in analysing the family and explores the important links between social research and social policy. The volume offers an excellent introduction to anyone interested in understanding the complexity of contemporary family life. It will be essential reading for all those studying the family within sociology, social policy, social work, heath and welfare and gender studies courses.
ресурс содержит графическое изображение (иллюстрацию)