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Опубликовано на портале: 25-12-2003
Sivakumar Viswanathan
2002
The confluence of several factors over the last few years has transformed the Internet from an experimenting ground for technophiles and hobbyists into an important and sophisticated forum for commerce. The emergence and growth of firms with innovative business models that exploit the inherent strengths of technology-enabled channels like the Web, alters the strategic landscape for traditional firms and poses new challenges. As traditional firms move online, both sets of firms now have to compete not only with similar rivals, but also with firms with different competencies, product offe

