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Cooper Martha C.

Обновлено: 09-12-2010
Образование магистр: Industrial Administration [Purdue University, 1968]
бакалавр: Math/Computer Science [Purdue University, 1968]
PhD: Marketing and Logistics [The Ohio State University, 1982]
Место работы Ohio State University (OSU) / Fisher College of Business, Marketing & Logistics Department, Professor of Marketing & Logistics

Профессиональные интересы:
Supply chain management partnerships and other interfirm relationships the role of customer service in corporate strategy international logistics cluster analysis distribution systems outsourcing.

Публикации:
"Issues in Supply Chain Management," Douglas M. Lambert and Martha C. Cooper, Industrial Marketing Management, Vol. 29, pp. 65-83.

"A Conceptual Framework of Supply Chain Management and Its Implication for Korean Firms," Martha c. Cooper, Douglas M. Lambert, Janus Pagh, and Hee-Cheol Moon, International Commerce and Cyber Trade Review, Korean Association for International Commerce and Cyber Trade, Korea, Vol. 1, No. 1, July 2, 1999, pp.11-32.

"Manufacturing Flexibility: The Impact of Product Variety on Performance in Process Industries," Bill Berry and Martha Cooper, the Journal of Operations Management, Vol. 17 1999, pp.163-178.

"Supply Chain Management: Implementation Issues and Research Opportunities," Douglas M. Lambert, Martha C. Cooper, and Janus D. Pagh, The International Journal of Logistics Management, Vol. 9, No. 2, 1998, pp. 1-19. Translated into Japanese as "Methods of Implementing SCM," Logistics Planning, Yuso Keizai, Vol. 30, No. 7 (No. 349), July 1, 1999, pp. 60-64.

"Supply Chain Postponement and Speculation Strategies: How to Choose the Right Strategy," Janus D. Pagh and Martha C. Cooper, Journal of Business Logistics, Vol.19, No. 2, 1998, pp. 13-33.

"U.S. and Canadian Managers' Perceptions of NAFTA," Amit K. Ghosh and Martha C. Cooper, The International Journal of Logistics Management, Vol. 8, No 2, 1997, pp. 33-46.

"Supply Chain Management: More Than a New Name for Logistics," Martha C. Cooper, Douglas M. Lambert, and Janus D. Pagh, The International Journal of Logistics Management, Vol. 8, No. 1, 1997, pp. 1-14.

"Meshing Multiple Alliances," Martha C. Cooper, Lisa M. Ellram, John T. Gardner, and Albert Hanks, Journal of Business Logistics, Vol. 18, No. 1, 1997, pp. 67-89.

"Comparative Performance of the FSCL Neural Network and K- Means Algorithm," Sundar Balakrishnan, Martha C. Cooper, Varghese Jacob, and Phillip Lewis, European Journal of Operations Research, Vol. 93, 1996, pp. 346-357.

"Russki Restaurant," William L. Berry, Martha C. Cooper, Elena V. Karlina, Dmitry Shirshov, Cases in International Management, West Publishing, 1996, pp. 103-111. Teaching note.

"Building Effective Supply Chains: Challenge for the 21st Century," Martha C. Cooper, Lisa M. Ellram, John T. Gardner, Logistique & Management, Bordeaux, France: Institute Superieur de Logistique Industrielle, Vol. 3, No. 2, 1995, pp. 35-36.

"Preparing Future Logistics Executives: The Transportation and Logistics Program at The Ohio State University", Martha C. Cooper, Logistics Spectrum, Society of Logistics Engineers, Vol. 29. No. 3, Fall, 1995, pp. 52-53.

"Understanding Shipper-Carrier and Shipper-Warehouser Relationships: Partnering Revisited," John T. Gardner, Martha C. Cooper and Thomas G. Noordewier Journal of Business Logistics, Vol. 15, No. 2, 1994, pp. 121-144.

"The 'How' of Supply Chain Management," Martha C. Cooper, NAPM Insights, Tempe, Arizona: The National Association of Purchasing Management, March, 1994, pp. 30-32.

"Logistics in the Decade of the 90's," Martha C. Cooper, Chapter in Distribution Handbook, James F. Robeson and William C. Copacino, Eds. in Chief, New York: The Free Press (MacMillan), 1994, pp. 35-53.

"Comparing Kohonen's Neural Network Method with a K-means Clustering Method," Sundar Balakrishnan, Martha C. Cooper, Varghese Jacob, and Phillip Lewis, Psychometrika, Vol. 59, No. 4, December, 1994, pp. 509-525.

"Characteristics of Supply Chain Management and the Implications for Purchasing and Logistics Strategy," Martha C. Cooper and Lisa M. Ellram, The International Journal of Logistics Management, 1993, Vol. 4, No. 2, pp. 13-22.

"Good Business Relationships: More than just Partnerships or Strategic Alliances?" Martha C. Cooper and John T. Gardner, the International Journal of Physical Distribution and Logistics Management, 1993, Vol. 23, No. 6, pp. 14-26.

"The Relationship Between Supply Chain Management and Keiretsu," Lisa M. Ellram and Martha C. Cooper, The International Journal of Logistics Management, 1993, Vol. 4, No. 1, pp. 1-12.

"Cost Savings for Inbound Freight: The Effects of Quantity Discounts and Transport Rate Breaks on Inbound Freight Consolidation Strategies," Randolph M. Russell and Martha C. Cooper, The International Journal of Physical Distribution & Logistics Management, 1992, Vol. 22, No. 9, pp. 20-43.

"Supply Chain Management, Partnerships, and the Shipper?Third Party Relationship," Lisa M. Ellram and Martha C. Cooper, International Journal of Logistics Management, Vol.1, No.2, 1990, pp. 1-10.

"A Comparative Review of Freight Consolidation and Backhauling Models: Synthesis and Future Directions," HoKey Min and Martha C. Cooper, The Logistics and Transportation Review, Vol. 26, No. 2, June, 1990, pp. 149-169.

"Europe 1992: Benefits and Challenges for International Transportation," Martha C. Cooper, Rosemary Kalapurakal, and Peter Bolt, Transportation Journal, Summer, 1990, pp. 33-41.

"The Competitive Edge: Evaluating the Changing Shipper? Carrier Relationship," Bernard J. La Londe and Martha C. Cooper, Transportation Executive Update, Vol. 3, No. 5, September/October 1989, pp.6-14.

"Elements of Strategic Partnership," John Gardner and Martha Cooper, Partnerships: A Natural Evolution in Logistics , J. E. McKeon ed., Cleveland: Logistics Resource, Inc., April, 1988, pp. 15-32.

"A Study of Standardization of Variables in Cluster Analysis," Glenn W. Milligan and Martha C. Cooper, Journal of Classification, Vol. 5, No.2, 1988, pp. 181-204.

"The Effect of Measurement Error on Determining the Number of Clusters in Cluster Analysis," Martha C. Cooper and Glenn W. Milligan, Proceedings of the International Workshop on Data Analysis published as a book, Decision Support and Expert Knowledge Representation in Marketing and Related Areas of Research, Karlsruhe, Germany. Spring, 1988, Berlin: P Springer-Verlag, pp. 319-328.

"What Blue Collar Employees Want in Health Promotion Programs: The Bristol?Myers USPNG Case," Karen L. Blozis, Moon S. Chen, and Martha C. Cooper, Health Values, Vol. 12, No. 2, March/April, 1988, pp. 24-28.

"Methodology Review: Clustering Methods," Glenn W. Milligan and Martha C. Cooper, Applied Psychological Measurement, Vol. 11, No. 4, December, 1987, pp. 329-354.

"A Study of the Comparability of External Criteria Across Hierarchy Levels," Glenn W. Milligan and Martha C. Cooper, Multivariate Behavioral Research, Vol. 21, 1986, pp. 441-458.

"An Examination of Procedures for Determining the Number of Clusters in a Data Set," Glenn W. Milligan and Martha C. Cooper, Psychometrika, Vol. 50, No. 2, 1985, pp. 159-179. Referenced in SAS manual, version 5.

"The Segment Competition Matrix: A Strategic Management Tool for the Transportation Industry," Martha C. Cooper and Randall Rose, Transportation Journal, Vol. 25, No. 1, Fall, 1985, pp. 25-37.

"Cost and Delivery Time Implications of Freight Consolidation and Warehousing Strategies," Martha C. Cooper, the International Journal of Physical Distribution and Materials Management, Vol. 14, No. 6, 1984, pp. 47-67.

"Freight Consolidation and Warehouse Location Strategies in Physical Distribution Systems," Martha C. Cooper, Journal of Business Logistics, Vol. 4, No. 2, 1983, pp. 53-74.

"Industrial Sales Force Selection: Current Knowledge and Needed Research," Wesley J. Johnston and Martha C. Cooper, Journal of Personal Selling and Sales Management, Vol. 1, No. 2, Spring-Summer, 1981, pp. 49-57.

"The Design of Advertising Experiments Using Statistical Decision Theory: An Extension," James L. Ginter, Martha C. Cooper, Thomas J. Page, Jr., and Carl Obermiller, Journal of Marketing Research, February, 1981, pp. 120-123.

"Analyzing the Sales Force Selection Process," Wesley J. Johnston and Martha C. Cooper, Industrial Marketing Management, Vol. 10, April, 1981, pp. 139-147. Also appeared in Proceedings of the Professional Sales Executive Educators' Conference, Louisville, April, 1980.


Books & Monographs

"Logistics Ph.D. Hiring Survey," Martha C. Cooper, distributed at the Logistics Educators Conference, Orlando, October, 1996, and mailed to ~700 educators.
1997 survey distributed at Chicago meeting and also mailed to educators.
1998 survey distributed at Anaheim meeting and also mailed to educators.
1999 survey distributed at Toronto meeting and also mailed to educators.
2000 survey distributed at New Orleans meeting and mailed to educators.

Paying Our Way: Estimating Marginal Social Costs of Freight Transportation, Special Report 246, Committee for Study of Public Policy for Surface Freight Transportation, Transportation Research Board, Washington, D.C.: National Academy Press, 1996.

Afaceri Internacionale, Martha C. Cooper, Phillip A. Lewis, Cathy Ashmore, Rodney Terminello; Alexandru Potorac and Romeo Glovnea, coordinators; (translated into Rumanian by: Silvia Agapescu, Florina Iacobescu, Gheoghe Frunza, Marilena Glovnea, Ion Mihai, Costel Mironeasa, Dan Semenciuc, Ovidiu Sfetcu, Gabriela Toma), Suceava, Romania: University of Suceava, 1993, 2 volumes, 647 pages.

Import/Export for Polish Entrepreneurs, Martha C. Cooper, Phillip Lewis, Krzysztof Kaszuba, Piotr Korynski, Cathy Ashmore, and Adam Goral, also translated into Polish, 1993.

"Survey of Logistics Computer Software for Educational Use," Martha C. Cooper, 1990-92 update, 1993 update.

Strategic Planning for Logistics, Martha C. Cooper, Daniel E. Innis and Peter R. Dickson, Oak Brook, Il: the Council of Logistics Management, 1992.

Partnerships in Providing Customer Service: A Third Party Perspective, Bernard J. La Londe and Martha C. Cooper, Oak Brook: Council of Logistics Management, 1989. Excerpts reprinted in Air Cargo World, August, 1989. The book was reviewed in The Defense Transportation Journal, August, 1989, and Transportation Journal, Fall, 1989.

Customer Service: A Management Perspective, Bernard J. La Londe, Martha C. Cooper and Thomas G. Noordewier, Oak Brook: Council of Logistics Management, 1988.

Logistics Research and Education: An Agenda for the 1990's, Martha C. Cooper, John R. Grabner, and Cynthia L. Coykendale, eds., proceedings of the Transportation and Logistics Educators Conference, Boston, 1988.

Logistics Education in an Electronic Age, Martha C. Cooper, John R. Grabner, and Cynthia L. Coykendale, eds., proceedings of the Transportation and Logistics Educators Conference, Atlanta, 1987.

"Survey of Logistics Computer Software for Educational Use," Martha C. Cooper et al., presented at the Transportation and Logistics Educators Conference, Anaheim, CA, October 5, 1986.

Distribution Research and Education: Today and Tomorrow, Martha C. Cooper and John R. Grabner, eds., proceedings of the Transportation and Logistics Educators Conference, St. Louis, 1985.

Technological Challenge: Research and Educational Applications, Martha C. Cooper, ed., proceedings of the Transportation and Logistics Educators Conference, Dallas, 1984.

Setting a Logistics Research Agenda, Martha C. Cooper, ed., proceedings of the Transportation and Logistics Educators Conference, New Orleans, 1983. Proceedings & Other Publications

"Career Patterns of Women in Logistics," Martha C. Cooper and Li Chen, Council of Logistics Management conference Proceedings, 2000, pp.75-97.

"Career Patterns of Women in Logistics," Martha C. Cooper and Li Chen, Council of Logistics Management conference Proceedings, 1999, pp. 337- 398.

"Career Patterns of Women in Logistics," Martha C. Cooper and Nikki Gilmore, Council of Logistics Management Conference Proceedings, 1998, pp. 167- 189. Reprinted in Warehouse & Logistics Best Practice, Adapt Technologies, NSW, Australia, 1999.

"Career Patterns of Women in Logistics," Martha C. Cooper and Bernard J. La Londe, Council of Logistics Management conference Proceedings, 1997.

"Strategic Logistics Planning," Martha C. Cooper, Daniel E. Innis, Cheryl Byrne, Proceedings of the North American Logistics Association, Chicago, March 12-14, 1995, pp. 95-112.

"Logistics and Wholesaling: Adding Value to the Channel, " Martha C. Cooper, video to accompany Basic Marketing by McCarthy and Perreault, 1995. Teaching notes.

"Good Business Relationships," Martha C. Cooper, Solutions, Miami, FL: Ryder Dedicated Logistics, Vol. III, Issue II, 1995.

"Using Computerized Response Time Measurement for Detecting Secondary Distractions in Advertising," Robert S. Owen, Kenneth R. Lord, and Martha C. Cooper, Proceedings of the Association of Consumer Research, Boston, October 20- 23, 1994, pp. 84-88.

"Supply Chain Management: Implications for the Bottom Line," Martha C. Cooper, Proceedings of the Society of Logistics Engineers, 1993, pp. 57-60.

"Wholesaling: Adding Value to the Channel, " Martha C. Cooper, video to accompany wholesaling chapter of Basic Marketing by McCarthy and Perreault, 1993. Teaching notes.

"Logistics in Eastern Europe: Challenges and Opportunities," Cycle Time, Ohio State University, 1993.

"The Effects of Quantity Discounts and Transportation Rate Breaks on Inbound Freight Consolidation Strategies," Randolph M. Russell and Martha C. Cooper, Proceedings of the Decision Sciences Institute, San Francisco, November, 1992.

"Saving the Mark Road Bridge," Martha C. Cooper, Proceedings, Seminar: Historic Bridges ? Upgrade or Replace, Transportation Research Council of the National Transportation Research Board, National Academy of Sciences and National Academy of Engineering, Columbus, Ohio, August 26, 1992, pp. 77-101.

"Cluster Analysis of Brand Choice Data Using Neural Networks," P.V. Balakrishnan, Martha Cooper, Varghese S. Jacob, and Phillip Lewis, 20th Annual International Business School Computer Users Group Conference, Columbus, Ohio, July 19?22, 1992, pp. 365-375.

"The Role of Bundled Maintenance Warranties," Robert S. Owen and Martha C. Cooper, Developments in Marketing Science, Vol. 14, Ft. Lauderdale, May, 1991.

"Strategic Logistics Planning," Taped interview for Transportation Digest, February 4, 1991.

"The Value?Added Role of Boundary?Spanning Employees," Robert S. Owen, John R. Grabner, and Martha C. Cooper, Developments in Marketing Science, B.J. Dunlap ed., Vol. 13, New Orleans, April, 1990, pp. 513-517.

"Managerial Considerations for Integrating Information Technology," Martha C. Cooper, RPS News, October, 1990, pp. 3,7.

"Developing Partnerships with Third Party Providers: Implications for Just?in?Time," John R. Grabner and Martha C. Cooper, Proceedings of the Society of Logistics Engineers, San Francisco, August, 1989, pp.29-35.

"Trends in the Use of Electronic Data Interchange: Expectations of Shippers, Carriers, and Warehousers," James M. Masters and Martha C. Cooper, Proceedings of the Society of Logistics Engineers, San Francisco, August, 1989, pp. 13- 20.

"Linking Logistics and Marketing," taped interview for Transportation Digest (tape series for executives), May, 1989.

"Logistics as an Element of Marketing Strategy, Both Inside and Outside the Firm," Martha C. Cooper, Richard H. Goodspeed, Charles B. Lounsbury, Proceedings of the Council of Logistics Management Conference, Boston, October, 1988, pp. 51-71.

"Logistics Practice in Retailing: Emphasis on Information Management and Transfer in Leading Edge Firms," Martha C. Cooper, Krickett Bucey, Lisa Ellram, and Mary Margaret Weber, Proceedings of the Academy of Marketing Science Retailing Conference, Charleston, October, 1988, pp. 103-107.

"The Impact of Personal Computing Technology on the Education of Logistics Managers ? A Comparison of a Military and a Civilian Institutional Approach," Martha C. Cooper and Frederick W. Westfall, Proceedings of the Society of Logistics Engineers Conference, Orlando, August, 1988, pp. 407-415.

"Customer Service: A Powerful, Competitive Tool," Martha C. Cooper, guest editorial in Inbound Logistics, Thomas Publishing Company, January/February, 1988, p. 14.

"Investigating the Salesperson Hiring Process," Martha C. Cooper and Wesley J. Johnston, Proceedings of the AMA Winter Educators' Conference, St. Petersburg, February 16-19, 1986.

"Comment on 'The Change Management Process'", Martha C. Cooper, Managing Logistics Change Through Innovative Information Technology, Granville, Ohio, August 12, 1986, pp. 45-48.

"Using Computer Applications in the Teaching of Logistics," Proceedings of the Conference on Computer Software Use in Transportation and Logistics Management, Martha C. Cooper, Babson College, June, 1985. Also presented at the American Marketing Association Workshop on Minicomputers in Marketing at Virginia Polytechnic Institute, October, 1985.

Review of Multivariate Descriptive Statistical Analysis by Ludovic Lebart, Alain Morineau, and Kenneth M. Warwick, Journal of Marketing Research, May, 1985, pp. 226-227.

Review of Multivariate Observations, by G.A.F. Seber, Journal of Marketing Research, May, 1985, pp. 225-226.

"Freight Consolidation or Warehouses?," Martha C. Cooper, Proceedings of the Society of Logistics Engineers, Minneapolis, August, 1984, pp. Cooper 1-7.

Review of Resource Management by Paul S. Bender in Journal of Business Logistics, 5, No. 1, 1984, pp. 152-154.

"Career Patterns in Distribution ? Profile 1981," Bernard J. La Londe and Martha C. Cooper, Proceedings of the National Council of Physical Distribution Management, Chicago, October, 1981, pp. 15-48.

"Energy Use and Consumer Behavior at the Macro Level," Wesley J. Johnston, Thomas J. Page, Jr., and Martha C. Cooper, Proceedings of the American Marketing Association Educator's Conference, Washington, D.C., August, 1981, pp. 291-294.

"Understanding and Measuring Changes in Consumer Behavior Over Time," Wesley J. Johnston and Martha C. Cooper, Topic Table Session, Proceedings of the American Institute for Decision Sciences National Conference, Las Vegas, November, 1980.

"Career Patterns in Distribution ? Profile 1980," Bernard J. La Londe and Martha C. Cooper, Proceedings of the National Council of Physical Distribution Management, Atlanta, October, 1980, pp. 1-30.

"Career Patterns in Distribution ? Profile 1979," Bernard J. La Londe and Martha C. Cooper, Proceedings of the National Council of Physical Distribution Management, Houston, October, 1979, pp. 15-44. Reprinted in Distribution, November, 1979, 57-81.

Публикации на портале:
Статьи
E-mail cooper.7@osu.edu
Телефон 614-292-5761
Факс 614-292-0440
Адрес 514 Fisher Hall
Fisher College of Business
2100 Neil Avenue
Columbus, OH 43210.

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