Bartlett Christopher A.
Обновлено: 24-09-2010
Место работы | Unknown (Unknown) / |
Публикации на портале:
Книги
- Global Marketing Management, 4th Ed. (Глобальный маркетинг менеджмент) Авт. Bartlett Christopher A., Quelch John . USA: Prentice-Hall, 1999.
- Managing Across Borders: The Transnational Solution Авт. Bartlett Christopher A., Ghoshal Sumantra. Harvard Business School Press, 2002.
- The Individualized Corporation: A Fundamentally New Approach to Management Авт. Bartlett Christopher A., Ghoshal Sumantra. London: Heinemann, 1998.