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Enriching exchange: Cultural dimensions of markets

Опубликовано на портале: 15-12-2002
American Journal of Economics and Sociology. 1999.  Vol. 58. No. 4. P. 1047-1071. 
Тематический раздел:
As economic sociologists have been arguing for some time, markets are not to be abstractly opposed to other social relations but rather to be understood as embedded in them, and indeed subject to the same kinds of analysis as other social relations. However, many accounts of embeddedness explain it in structural terms and still operate with an impoverished notion of culture. It is argued that there is a rich agenda for cultural investigation which has yet to be fully exploited in economic sociology, and fascinating work on economic embeddedness which could be enriched with more culturally oriented analysis and research. Three issues on this agenda which are more often collapsed are distinguished, arguing that the meaning of markets should be investigated in terms of the cultural construction of objects of market exchange, the cultural construction of parties to market exchange, and the cultural construction of norms of exchange.