Developing Customer Care Training Programmes (Развитие тренинговых программ с учетом интересов потребителя)
Опубликовано на портале: 10-01-2003
Marketing Intelligence & Planning.
1989.
Vol. 7.
No. 1.
Тематический раздел:
The real nature of customer care is defined as being more than making customers smile.
The five main requirements are: understanding the customers, methods of measuring
service quality, involving employees at all levels, devolving decision taking on
customer care and communication.
Ключевые слова
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