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Effect of a New Wal-Mart Supercenter on Local Retail Food Prices

Опубликовано на портале: 25-04-2005
Journal of Food Distribution Research. 2001.  Vol. 32. No. 1. P. 174-181. 
In this study, we monitored food price changes in Athens-Clarke County, Georgia. Georgia has 42 metropolitan counties and 117 nonmetropolitan counties (Selig Center for Economic Growth, 1998). As a small metropolitan area, Athens has several traditional supermarkets. The Wal- Mart supercenter in Athens opened on January 25, 2000. The addition of the Wal-Mart supercenter was expected to increase price competition among existing supermarkets and food retailers in Athens. The effect of increasing competition from the Wal-Mart supercenter could force traditional supermarkets to change and adopt new food-pricing strategies. The objective of this study is to determine the impact of the opening of a new Wal-Mart supercenter on retail food prices among selected supermarkets in Athens, Georgia.

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http://agecon.lib.umn.edu/cgi-bin/pdf_view.pl?paperid=12542&ftype=.pdf
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