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Pricing Policy

Опубликовано на портале: 17-10-2003
Дисциплина: Pricing policy
Язык: Английский
Тематические разделы: Менеджмент, Маркетинг

Aннотация:
The course provides a systematic presentation of the factors to be considered when setting price, and shows how pricing alternatives are developed. Analytical methods are developed and new approaches are explored for solving pricing decisions.


http://hops.wharton.upenn.edu/programs/m...