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Introduction to Managing the Innovation Process

Опубликовано на портале: 05-01-2003
Дисциплина: Инновационный менеджмент
Год: 2001
Язык: Английский
Тематические разделы: Менеджмент, Общий и стратегический менеджмент

Aннотация:
The aim of this course is to provide a solid grounding to students interested in managing various aspects of the innovation process within organizations. The course is divided into two parts. The first half of the semester focuses on analytic frameworks for managing the innovation process. This segment examines the patterns and sources of technological change and the mechanisms for capturing the economic benefits from innovation. The second half examines the strategic and organizational challenges involved in managing technological innovation. These issues include the management of technological and market leadership, attracting R&D personnel and financing, managing technical teams and alliances, project selection, and the impact of the Internet on the process of managing innovation. Case studies are used throughout.



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