Vectors and Levels of Collective Identification in Today’s Russia (by Boris Dubin). In the article the author gives sociological interpretation of the notions «identity» and «identification» that had started to enter the lexicon of the Russian political analysts, journalists, and politicians in the middle of the 1990-s. The author is reconstructing socio-political context of these notions actualization in Russia in comparison with their development in the USA in the 1950–1960-s (E.Erikson, T.Parsons, E.Goffman). He distinguishes temporal and spatial aspects of identification, analyzes the role of «the past» – and, in particular, the national classics, the canon – in the processes of identity construction as in particular case of collective self-classification and self-description, as well as more and more widely spreading in modern globalizing world societies and cultures without the classics. The data of sociological surveys carried out by Levada Center in 1990-2000 show that in the Russians’ collective notions about themselves the minimal significance is attached to generalized universalistic meanings, to value stresses on the future and, on the contrary, retro-orientations and the tasks of demarcation from «others», «aliens», «the West» (the metaphors of «the specific way» of Russia) are maximally expressed.